A revolution for the Sport of Kings

SOKSS was built by a team of lifelong horsemen and horsewomen: breeders, owners, consignors, agents and racing people who have spent their careers inside a system that works, but is incredibly inefficient.

The catalog the size of a phone book. Notes scribbled in the margins. Paper contracts, phone tag and spreadsheets nobody trusts. Everybody’s life is harder than it needs to be. That was the catalyst.

Who we are

We come from the barns, the sale grounds and the racetrack. Between us we have raised them, sold them, bought them and run them, and we have done it the hard way long enough to know exactly where the time goes. Every tool we make starts with a question from someone in the business: why is this still so hard?

Our mission

To make every part of the greatest sport in the world easier, clearer and a lot more fun.

Who it’s for

SOKSS is built for the old hardboot professionals who have done it the hard way for decades, and for the newcomers walking into their first sale. Whether horse racing is your lifeblood or you’re simply a fan, it works for you.

What it brings together

From the industry contracts every deal needs to educational videos that teach the game, Sport of Kings Statistical Systems puts it all in one place. It starts with Shortlist for the sales, with tools for agents, farms and trainers on the way.

The bottom line

For the first time, there is one place that efficiently connects every part of this industry: owners, agents, trainers, farms, consignors and vets, all the way to transport. Incredibly intuitive, and genuinely fun to use.

At the end of the day, that is the real value: people across this industry connecting in ways they have never been able to before.

Sport of Kings Statistical Systems™. Truly a revolution for the Sport of Kings.